ADHD (Short) version:
I help startups and innovative companies bring new products and services to life. Specialize in design, product strategy and UX/UI development. In 2006 I co-founded a video publishing service called WellcomeMat (now the leading video platform in the real estate industry). I recently co-founded Framesocket, a turnkey platform (API) for integrating video/photo services into third party mobile and web based applications. In my spare time, I’m Founder and Executive Director at Futureoflocal.org.
Long version (In the obligatory third-person):
Phil Thomas Di Giulio is a founder of WellcomeMat, entrepreneur, and active member of the New York start-up community. Phil has worked with companies ranging from large Fortune 500 companies to small startups, on all aspects of creative, marketing, and business strategies. Along with helping teams build next generation products and services, Phil is a frequent speaker on topics of marketing (local, real estate, small business, entrepreneurship) and technology (location based services, video), appearing at conferences including Social Media Week, Internet Week, Real Estate Connect, among others.
In 2006, Phil co-founded WellcomeMat, now the leading video platform used by real estate professionals and brokerages nationwide to publish branded hyper-local video content on the web, mobile devices, and TV. Since 2006, Phil and team have bootstrapped WellcomeMat, and successfully competed against VC backed and “free” video platforms by squarely focusing on the real estate vertical. Phil helped introduce the concept of using video to showcase properties and places online, and through WellcomeMat, he has influenced thousands of agents and users across the country to use video. With WellcomeMat, Phil has designed one of the most robust video players on the internet. The WellcomeMat player offers unique features including geo-mapping, video chaptering technology, and lead generation.
Mr. Di Giulio designed and helped build one of the first publicly available media (photo/video) sharing apps called Pegshot. Pegshot launched in 2009, and is a powerfully simple way to instantly broadcast location-based mobile media (videos & photos) tagged to places and events straight from a mobile smart phone (iPhone and Android). Pegshot, although bootstrapped, was a precursor to newer photo sharing services, including Instagram and Twitter.
A few of Phil’s other successes include helping to launch one of the most ground-breaking television festivals of all-time, The New York Television Festival. From 2005-2008, Mr. Di Giulio helped define the branding, marketing, and online strategies for the NYTVF, managing social media execution with clients that included Microsoft, NBC, ABC and FOX. In 2008, Phil created “The Future of Local Media,” a series of events and panels highlighting people, technologies and services changing the way we explore and experience all things local. Past events have featured speakers including Anne Curry (Today Show), Joshua Harris (Wired City), Dennis Crowley (Foursquare) and companies including Curbed, OutsideIn, NPR, The New York Times, and AOL.
You can find him here on Twitter.
